Webinar: Building-in resilience into your export strategy: Are you selling to the right markets?

Date & Time

Wednesday, July 22, 2020
1:30 pm - 2:00 pm

Categories

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Webinar: Building-in resilience into your export strategy: Are you selling to the right markets? hosted by The Department for International Trade

 

This series of webinars is for exporters who have experienced significant impact on their export sales from COVID-19 and seek support to review their export strategy. Each webinar will focus on a different aspect of strategy review.

Spreading Risk
This webinar will provide a practical framework to build-in resilience into an export market selection review, thereby developing of a range of markets – to grow sales and spread risk.

– Reviewing existing markets checklist
– Researching new markets selection checklist
– Identifying market research sources
– Selecting market research methodologies
– Balancing desk with in-market research
– Signposting to next steps
Each webinar will be accompanied by a worksheet, which delegates can work through alone or discuss with DIT North East. “