Webinar: The Three Essential Elements of Digital Marketing

Date & Time

Thursday, August 6, 2020
2:00 pm - 3:00 pm


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Webinar: The Three Essential Elements of Digital Marketing hosted by Business Lincolnshire Growth Hub


The on-going Covid-19 pandemic has significantly accelerated consumer and business digital adoption, making online marketing more important than ever.

Take this opportunity to revisit your strategy and explore how to make digital marketing work harder for your business with our expert in the field, Deborah Goodall (FCIM).

The webinar will focus on three essential elements – targeting, messaging and channels, with insights being shared on:

– Building your audience personas;

– Crafting a powerful, tailored marketing message;

– Selecting the right channel for reaching your prime audience.

Leave the session feeling more confident that your business can connect with the right audience in the right place at the right time, every time!

About the presenter

Deborah Goodall is a Fellow of the Chartered Institute of Marketing and has over 25 years of marketing experience. Now Deborah runs her own business, Aer8 Marketing, where she specialises in marketing consultancy and marketing coaching for SMEs and micro businesses.

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