Webinar: What does being customer-centric mean in a post-Coronavirus world?

Date & Time

Friday, May 1, 2020
2:00 pm - 3:00 pm


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Webinar: What does being customer-centric mean in a post-Coronavirus world?

BT Skills for Tomorrow supports freshbusinessthinking.com

About this Event

Freshbusinessthinking.com in association with BT Skills for Tomorrow have designed a series of webinars to support small businesses and entrepreneurs with news, information and advice as the economic impacts of the COVID-19 coronavirus outbreak continues to hit small businesses and entrepreneurs across the UK.


Full agenda

14:00 – 15:00 What does being customer-centric mean in a post-Coronavirus world?


More details about the session

There is no question that the Coronavirus Pandemic, and its impact both in a health context as well as and the subsequent lockdown we’ve all experienced, will impact our behaviour as consumers. Some of that will be temporary and some will involve lasting changes. Martin will give you his perspective on what he thinks these changes will entail and what consumer-facing businesses will need to do to adapt to these changes and to meet consumer expectations.


Online Session

Go to https://zoom.us/j/172020835 at the time the webinar goes live to join.

You can join on mobile, tablet or desktop. However you decide, please ensure you have downloaded the Zoom app to attended.


About the speaker

Martin is renowned as a global expert on customer experience and consumer behaviour. He is the founder of Customer Service Action and he has 37 years experience in the retail sector, previously heading up online and multichannel operations for Harrods, Pentland Brands, Burberry and Ted Baker. He appears regularly on BBC TV and Radio, on Sky, ITV, Channel 5 and a host of other media channels such as LBC, The Times and FT to discuss consumer issues relating to the retail, travel, casual dining, automotive and financial services sectors. He was also on the shortlist for the business book of the year in 2019 for his book, 100 Practical Ways to Improve Customer Experience.


BT Skills For Tomorrow

With the spread of the coronavirus, having the right digital skills to do business online is more important than ever. That’s why BT developed new learning content and is working with a range of brilliant partners, such as Google Digital Garage, Small Business Britain and Great British Entrepreneur Awards to run a host of free webinars with experts to help SMEs cope.

These online courses will help SME owners and their employees improve their digital skills through new online tools, social media advice and new digital tips and tricks, empowering them with the skills they need today during these challenging times.

The Skills for Tomorrow website also brings together a series of free business-focused courses.

Click to register for the webinar.